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| Home > Unified Communications News > End-to-end network management enables reliable VoIP, unified communications | |
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The way I understand it, network management products have not traditionally been designed to handle VoIP implementations, or have not been designed for end-to-end network management. How is yours special? 1. Automated, active testing -- if you haven't tested it, it's probably broken. (It's a software-only solution.) We exercise all the functionality that you, the user, would use. It also integrates into business processes. 2. Help desk diagnostics and troubleshooting -- we supply enterprise software for IT folks, stuff that is familiar to them. 3. Deep reporting and BI -- we have a goldmine in our database. We extract the information so that IT can make sense of it. 4. We are also expanding into passive monitoring. We truly believe in end-to-end management software, not just a niche play. You've got to have all these components to service all the various phases of your phone system. Passive monitoring we do with the new module. It's a policy-based, very sophisticated engine that can detect problems in voice quality, performance, security. How do you balance using bandwidth for active testing with reserving it for other applications? A lot of traditional management software sniffs just packets. A lot of problems are caused by configuration errors or routing errors. Voice Monitor module is going to detect problems like overloaded gateways or your PSTN gateway being down, or calls getting routed to the incorrect gateway. Earlier you said that the key phrase here is "Packets are flowing -- can you reach your branch office?" With that in mind, do you think that network managers often become so focused on the technology that they are missing the big picture? What is the big picture? I was speaking with someone else at this conference who asserted that managing voice is not hard; it's integrating it into legacy systems that's hard. Do you agree or disagree? How does your product map to FCAPS and the OSI model? Do your products work only with Cisco? Do you have any plans to integrate with other companies? Who are your competitors in this space? Our biggest direct competitor is "business as usual." Business as usual is substandard deployments using armies of technicians, resulting in trouble tickets come Monday morning; and deployments that don't scale to large numbers. It's substandard, error-prone and really gives IPT a bad name. Really to empower UC, customers need to use end-to-end management solutions like ours. You have mentioned UC pretty often. Are a lot of people really using unified communications? Having said all this, I don't know how far you go back, but voicemail started with a very niche segment -- the sales teams. Where is voicemail today? Everywhere. I believe UC may follow a similar path. Based on your job function, you'll use either more or less initially -- but gradually it's going to be everywhere.
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